How does the Dongfeng Honda CR-V drive itself off the "altar" from the increase in car prices to the increase in oil?

As the saying goes: “The world is impermanent, and life is unpredictable.” Not only is life like this, but the same is true of the car's career.

Before the introduction of Dongfeng Honda, everyone was still praising the CRV and the "City of God" civic, "a Japanese Tianzhinsheng Honda": CRV became a hot star on the market, demand in short supply, Dongben factory zero inventory, and even around the country there are widespread markups The phenomenon of the car; and Civic was dubbed "the basic unmatched within 600,000" became a net red car ... Dongfeng Honda boarded the altar at one time. However, this was before the "accident of the engine" event was fermented.

Recently, Dongfeng Honda announced its sales in February as usual, and the sales data was not satisfactory. Obviously, this is related to the degree of brand trust. The solution given by Dongfeng Honda on the throttle problem is not convincing. Consumers have brightened their eyes. Dongbuli’s sales have suffered from waterloo, CRV and other major models have seen about 40%. The decline has fallen off the altar.

Dongfeng Honda's sales decline is indeed "miserable", but what's even worse is that recently all of the 18 CRVs in the East Benben Group have all been discontinued! According to this ever-increasing trend, I'm afraid that it will soon turn to Civic, right? Many quasi-car owners have not yet mentioned the car and they have been notified of the recall. At the outset, consumers who “enhanced prices and mentioned cars” are now required to “queue cars”. Consumers’ trust in Dongfeng Honda can be described as fragmented.

Here, Jiang Ge came to talk with everyone, from the CRV and the Shenzhou Cishi to the increase in oil and fell to the altar. How did Dongfeng Honda step up and play dead?

The origin of CRV's "oil throttle" is naturally the problem of "gasoline dilution oil that appears in the 1.5L turbocharged engine model of Dongben, which causes the oil level to rise." It is reported that from the start of the incident, as of February 12, 2018, when Japan Tian held a press conference, the country received a total of 20,742 complaints. The area where the oil level exceeds the upper limit is mainly concentrated in cold regions in the north.

Taking Heilongjiang as an example, the number of 1.5T CR-V sales reached 3,356, and the number of complaints reached 2,594, with a complaint rate of 77.3%. In response to this problem, the solutions announced by Honda at the press conference include: 1. To reduce the increase in engine oil, ECU upgrades (preparing for recalls, CR-V recalls at the end of February, Civic recalls at the beginning of March); 2. Engine oil Scale correction of the ruler (the upper limit and lower limit are not changed, and the increase of the oil mark to confirm the increment); 3. Revise the user manual.

However, in the view of Jiang Ge, the recall scheme of East Ben is full of loopholes: According to the official statement of Dongfeng Honda, “the engine function protection of the engine oil increased to within 30mm is no problem, and the warning light may issue a reminder when exceeding 21mm”. That is, the increase in oil is a normal phenomenon. As long as the engine does not alarm, it will not cause damage to the vehicle and can run normally.

However, according to the national oil change standard, an increase of 30mm in oil level is far beyond the normal range. Therefore, Dongben’s claim that “there is no malfunction of the engine” is hardly convincing, and it is also added to the engine oil added to its official specification. Excessive will lead to leaks and engine damage "self-contradictory. The most serious is that the Dongfeng Honda's engine mixed oil and gasoline two different liquids, domestic car media had done relevant simulation experiments, confirmed that this situation will lead to engine scrap.

The upgrading of the ECU will inevitably affect the engine's power performance and fuel consumption performance, and East Ben does not explain this point. In addition, Dongben stated on the one hand that this solution can reduce the problem of increased engine oil, on the other hand, it also needs to change the oil, and also revise the specification, in the end it is to solve the engine throttle problem at one stroke, or to avoid liability. What about? I believe everyone has a scale.

Obviously, the unclear recall plan of East Ben cannot satisfy the real owners. Instead, it has aroused even more intense collective actions: Tangshan, Hebei, Shijiazhuang, Harbin, Heilongjiang, Shenyang, Liaoning, Jilin, Changchun and Jiaozuo, Henan. , Zhejiang Jiaxing, Huludao and other places constantly staged owners of the "returning money and returning money" rights protection actions.

In addition to the car owners who have already mentioned the car, the consumer confidence in paying the deposit has also been greatly shaken. They have already considered whether or not to pay down the deposit. After the conference was held, the engine throttle incident has not only failed to subside, but has intensified, making a lot of noises. Dongfeng Honda went straight to the CRV and Civic engine oils with an "unsatisfactory" treatment. Consumers have been waiting hard for more than a month. Dongfeng Honda has given such a suspicious recall plan. It is obviously unable to quell the anger of the owners. The original, reliable and good image of Dongben has been hit, and the sales of the terminal have fallen.

Due to the wide range of "accelerator" incidents, AQSIQ had to intervene again to investigate. After the appointment, Dong Bun made a formal statement on March 2 to confirm the decision to suspend the sale of the new CR-V 1.5T model. The recall plan has been implemented in the future and it has been “born dead”. . At this point, Dongfeng Honda underwent pressure from the General Administration of Quality Supervision, Inspection and Quarantine (AQSIQ) to have further actions called "complete solutions." Obviously, the perfect solution is still not a solution for the owners of East Ben who have spent hundreds of thousands of dollars in hard-earned money to buy a car.

Xinjiang believes that the CRV that Dongfeng Honda chose to stop the sale of motor oil has not been perfectly solved. It seems that the CRV is based on the pressure on the General Administration of Quality Supervision, Inspection and Quarantine and the concern about the exposure of the 3-15 party, rather than a respect for the safety of consumers.

If the General Administration of Quality Supervision, Inspection and Quarantine does not step in, it will be difficult for Donggeon Honda to imagine that Dongfeng Honda, who is a bullying customer, will immediately stop selling the hot-selling models that have so far been unclear for the reason that they have produced oil for themselves. Judging from the sales in February, even though the engine has been heated up, there are still nearly 20,000 sales of the Civic and CR-V equipped with problem engines. For Dongben, it is cash cow.

It is undeniable that some consumers may have accepted Dongfeng Honda's last-mentioned solution or did not understand the accelerator event and even considered the deposit, and other reasons, they chose to continue to purchase cars. However, the engine oil problem has not been fundamentally It is clear that Dongfeng Honda has not pointed out the root cause of the increase in motor oil.

For example, in the method of brushing ECUs, it is pointed out that in order to speed up the evaporation of gasoline mixed in the oil, in the hearts of the brothers, it is also a gallop of 10,000 mud horses. This gives people the feeling that when you have diarrhea, the doctor will give you laxatives and tell you to put it. It's okay to pull things out of the stomach. This is a temporary solution. It doesn't say whether oil blended with gasoline is an engine design flaw and still chooses to continue selling. It is really not responsible for consumers.

On the other hand, as we all know, in March there was a 315 party that was of national interest. In the automotive world, Volkswagen has turned the turbo-charged era with the TSI+DSG golden power combination. As the DSG gearbox problem was exposed at the 315 party, the brand image was greatly reduced.

Dongfeng Honda rushed to complete the solution in such a sensitive time. In order to show sincerity, Jiang Ge also had to doubt Dongfeng Honda’s sincerity toward the consumers or its sincerity toward the 315 party. In addition, Dongben has not announced any compensation measures for car owners who have purchased cars. It has simply extended a small amount of warranty and is also irresponsible to consumers.

In any case, in Xinjiang's view, car dealers can no longer have a decent share, and can raise prices for cars, which can be tolerated, but when quality problems occur in products, which may endanger the lives and property of consumers, the car The company still chooses Tai Chi for the owner of the car. Such an enterprise is not worthy of respect.

Looking back at the “oil throttle” incident that plagues the owner and Honda, Jiang Gea cannot help but ask, is Honda moving too far from a self-priming engine to a turbocharged engine? Honda has always prided itself on its own technology and claimed to be Honda's technology. From the "Earth Dream" black technology, known as "seconds seconds seconds Toyota" hybrid system to the 10-speed automatic transmission, Honda made great efforts in technology research and development Black technology is so exciting that we can think of Honda by mentioning the “tech house” in the automotive world.

As we all know, compared to the general public and other companies that are the first to embrace turbochargers, the Japanese are quite adhering to naturally aspirated engines. However, Honda later became a turbocharged monster in the Japanese system. Taking the Honda 1.5T turbocharged engine mounted on the CR-V body as an example, we compared the parameters with turbocharged pioneer Volkswagen, BMW, and other manufacturers. We can all feel how much Honda is "radical" in terms of numbers.

Honda 1.5T engine with its 142kW maximum power, the maximum torque of 243N · m in the performance of rolling the same displacement engine, basically in a contemptuous position, but also feel pressure on the 1.8T Volkswagen EA888, such a "strong rolling "This should be a disdain for dominance, but it is now notorious. It also makes one wonder how Honda stepped too far. The "Earth Dream" became a "daydream," but fell.

As the saying goes: “Laughter is the best for the last laugh.” For the owner, the car’s power is strong, but it’s clear that being reliable is obviously the top priority. Japanese cars have always given a reliable impression, and the oil incidents of Dongfeng Honda CR-V and Civic and other models have made consumers wait and see, dare not start, the Japanese reliable sign again dark, it is really sigh .

Recalling Toyota's "brake gate" incident, Toyota recalled more than 8 million vehicles worldwide and cost as much as 13.5 billion yuan. Regardless of Toyota's delay, the recall was still to be recalled. Instead, it was irresponsible and Toyota took a few steps. Years to repair collapsed image. Coincidentally, the 1.5T engine on Chang’an CS75 actually suffers from the Honda 1.5T engine. However, when Chang’an’s “accelerator” has not yet become popular, Chang’an has proposed a recall of defective products and has proposed a lifetime warranty on the problem models. Behind the rapid recall and lifetime warranty, no matter what the starting point, it is already the most respected approach to the lives and rights of consumers. Obviously, the Chinese car companies that have been lagging for decades have been unaware of the dangers of engine oil production. Honda Dafa will not know?

In the “accident of the engine” incident, Jiang Ge believes that it will not die without death. If East Ben can deal with consumers sincerely, consumers will treat Dongben with a lot of money. If Honda chooses to die, consumers will naturally use their feet. vote. It took only less than two weeks to reach 3.15. Whether East Ben can give the owner a truly satisfactory answer, Jiang Ge will continue to pay attention.