Domestic car prices did not lift the wave of imported cars will drop 2-3 million next month


Xiali reduced the price of 2000-6000 yuan, Geely dropped 4000-5000 yuan, and Hafei Racing dropped by 5,000 yuan. The price reduction action that has been repeated since last weekend once again attracted the attention of buyers to the economical car camp. However, so far, this wave of price cuts has been at the forefront of non-mainstream products, while mainstream brands such as Guangben, Dongfeng Nissan, and Audi have remained inactive, and Xiali and Geely have limited market share in Shanghai. "It did not set off a big wave in the Shanghai market.

This year, domestic cars may be reduced by 10%

According to relevant agencies' forecasts, the future mid-size car will become the biggest market hot spot after the economical car, and its market share is expected to exceed 40%. Compared with the previous two years, the low-end sedan market with 1.6L gold displacement is gradually being eroded by mid- to high-end cars. This is particularly evident in the Shanghai market. Shanghai has a specific car environment. Vehicles that do not achieve a certain displacement will be restricted from entering the tunnel. In addition, the license factor has a great influence on the car buyers. Recently, the average price of local licenses in Shanghai was close to 40,000 yuan. Many people who originally intended to buy economical cars still turned their attention to mid- to high-end cars. Against this backdrop, it is not surprising that low-end cars have repeatedly offered price reduction flags to benefit others.

Market analysts said that the wave of price cuts in recent years is actually a reflection of the return of normal prices. This big trend has been the case for the past two years and has not changed. Only sometimes faster, sometimes slower; some models directly reduce prices, more models to reflect the "hidden price reduction" way to improve cost performance. In 2003, the average decline in domestic cars was as high as 9.05%. If the domestic car prices were brought into line with international market prices by 2006, the annual price reduction of the car market in the coming years will be around 13%. Experts even predicted that the average annual decline of domestic cars this year will reach about 10%.

Some dealers believe that although price cuts will remain the main theme of the auto market in the future, the mentality of consumers holding their currencies to buy is softening, gradually recognizing that the return of the car prices to a reasonable level is not achieved overnight, and the expectation of lowering the prices of cars has been gradually reduced. This is directly reflected in the rebound in demand for car purchases. In addition, the requirements for car safety and service are more urgent.

"Yangju" may "sit the slide" next month

Licensing has always been an important factor affecting the price of imported cars. This year is the final year of the implementation of the quota system. The reporter learned from some import car dealers in Shanghai that the prices of small-displacement imported cars have stabilized and some models have risen slightly due to the fact that new licenses have not yet been issued. . Toyota Camry's original wholesale price of 420,000 yuan once fell to 365,000 yuan, and now it has risen to about 390,000 yuan, and the retail price is about 400,000 yuan.

On the contrary, the large-displacement imported vehicles with higher profits from the previous year are now not doing well. The Mercedes-Benz S350 sells for a maximum of 1.35 million yuan, and now it can be mentioned at a maximum of about 1.15 million yuan; the BMW 760 still had 1.97 million yuan in September last year, but now it only costs 1.77 million yuan.

At present, car dealers have different opinions on the timing of issuing licenses. Some dealers analyzed that if they were to issue certificates again in March, it would be difficult to drastically reduce the price of cars during the period from now until the issuance. However, with the issuance of a new batch of licenses, the imported car prices will definitely be “sliding on the slide”, and some large-displacement imported cars may drop 20,000-30,000 yuan.



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