JAC launched a two-month “win-win-to-rich-by-side-by-side†marketing plan for the national market. Before June 30th, users who purchased the two models of Shuailing and Lucky can enjoy a $100 discount.
Unlike previous common market promotions, this offer was released when the JAC light trucks continued to sell well. In response, Liu Yong of the network management department of Jianghuai Automobile Commercial Vehicle Co., Ltd. said: "The concessions are limited to the two series of Shuailing and Lucky, mainly in response to the series of policies that the State promotes the development of automobiles. Among them, the Shuai Ling series is In order to coordinate with July 1st, China will soon implement the National III emission standard for light vehicles below 3.5 tons nationwide; the Luck Series is to continue to promote the implementation of the national 'automobile to the countryside' policy."
The win-win plan for the Jianghuai Automobile Market was launched, and customers who purchased the two models of Shuai Ling and Luck can enjoy a 1,000-yuan discount.
The quality of the world
Shuai Ling and Luck are the two main products of the JAC light truck. Among them, Shuai Ling is the benchmark product of the Jianghuai III light truck. The vehicle is equipped with the 4DA1 series III engine independently developed by JAC. The maximum power can reach 88Kw. The configuration is also the highest among the five sub-brands of the JAC light truck. , such as Haute 808 cab, power steering, leather adjustable steering wheel, car MP3, electric doors and windows, dual-circuit cooling and ventilation system, large curved double-jacketed windshield glass, high elasticity safety belt, etc., and the first in the country to use the past The "air braking" system is only available on medium and heavy trucks. In the matching of parts and components, the standard of Shuai Ling is also the highest among similar products, such as Songzhi air conditioning, Tokyo Radiator, Natiefore transmission shaft, ZF rubber parts, etc., are recognized as the top products in the industry.
The Luck Series is a cost-effective product launched by Jianghuai Light Trucks for the township market. The car has inherited the high quality and cost-effective features of the JAC light trucks. It has optimized and adjusted the entire vehicle installation. The cargo volume ranges from 0.7 tons to 2 tons, and the cabinets range from 2 meters to 4 meters. Different power matches are greatly adapted. The different transportation needs of the rural market; compared with similar products, fuel savings of 3-5% per 100 km are very much welcomed by the rural market. These characteristics of good luck also make it the main product of Jianghuai Automobile Co., Ltd. in conjunction with the country's “cars to the countryside†policy.
Rich side by side
According to the national regulations, starting from July 1 this year, all light trucks with a capacity of less than 3.5 tons will implement all three national emission standards. The implementation of the National III emission standard will inevitably lead to an increase in the price of light truck products due to the increase in costs. This will have an impact on the willingness of users to purchase light trucks of less than 3.5 tons. Before the implementation of the National III emission standard, Jianghuai Automobile launched such a large-scale preferential activity, not only supporting the implementation of the National 3 emission standards, but also effectively reducing the burden on users of the car.
In terms of the “automobile to the countryside†policy, although the state has invested 5 billion yuan in fiscal funds, for rural users, the purchase of light trucks still requires a considerable amount of money. Under the guidance of the idea of ​​“complementing the country, giving companies a point, and practically promoting light trucks to the countrysideâ€, the preferential plans issued by the JAC light trucks can be said to be right for the country and the users.
"Different from cars, light trucks are production materials. In layman's terms, light trucks are used to make money." Liu Yong said: "The implementation of the light truck country III emission standards and the implementation of the 'car to the countryside' policy are related to the country, the enterprise, Three-party user interests. As a light truck manufacturing company, Jianghuai Automobile’s discount plan is to share some of the user's burden and help users get on the road to becoming rich as soon as possible.â€
Over the years, Jianghuai Light Trucks has consistently ranked among the top three in China's light truck market and has maintained its export volume for the first time in eight years. In 2009, Jianghuai Light Trucks achieved sales of 47,000 units from January to April. It is expected that by the end of May, it will exceed 60,000 units, which is the highest growth rate among the top three domestic light trucks. Among them, the “Shuai Ling†featured by the main industry group purchase and the high-end logistics market is firmly dominating the high-end market of light-duty trucks by taking the lead in adopting the national III standard, strong power, and safety and reliability, and has so far maintained a one-time purchase of 2,600 vehicles. More than 200 million yuan in the light truck industry single transaction volume. Mainly facing the series of good luck in the township market, monthly sales have exceeded 6,000 units this year and are well received by rural users.